Top Diversity Headlines

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August 10, 2007 (Vol. 1, Issue 2)

Top Diversity Headlines

Prejudice alive and well in America
Frost Illustrated - July 31, 2007
Most Americans believe their fellow citizens hold strong biases against minorities, according to a landmark poll by Zogby International commissioned by GSN. The survey of 10,387 American adults, one of the most comprehensive ever conducted on prejudice, according to Zogby, explores attitudes about race, religion, age, sexual orientation, gender, physical appearance and politics.

Marketing to Muslims: Food, fashion and faith
Economist.com - August 2, 2007
Marketers and self-proclaimed trendspotters in the Western world love slicing and segmenting consumers into an ever larger number of categories. But a new study by JWT, an advertising agency, points out that the 6m or so Muslims in America are, on average, richer and better educated than the general population.

Minority groups' share of $10 trillion U.S. consumer market is growing steadily
Terry College of Business — August 1, 2007
The buying power of Hispanics -- now the nation's largest minority group -- will exceed $860 billion in 2007 and is whizzing its way to more than $1.2 trillion five years from now, according to an annual report on minority buying power released Tuesday by the Selig Center for Economic Growth at the University of Georgia's Terry College of Business.

Diversity is the key to wellness program success
CCH @HR Management - July 26, 2007
Employees who are medically defined to be "overweight" accrue annual healthcare costs that are 33 % higher than average-weight or healthy-weight employees. And, employees who are medically defined to be "obese" have annual healthcare costs that are 67 % greater than their average- or healthy-weight coworkers

Illegal-immigrant crackdown looms
LA Times - August 3, 2007
With the failure of immigration legislation in Congress this year, federal officials are planning a new crackdown on illegal immigrants that would force businesses to fire them or face stiff penalties. But the effort also could cause serious headaches for millions of U.S. citizens.

Work closet keeps talented gays, lesbians hung up
The Age - July 31, 2007
Gay employees have money and numbers, and some companies are finding ways to capitalize. In the U.S., spending on advertising targeting the gay and lesbian market increased by 205% from 1996 to 2006, compared with an increase of 47% for all consumer magazines. Also in the U.S., 48.6% of all ads last year were "gay-specific", according to The Gay Press Report, according to a recent study. In 2002, "gay-specific" content accounted for just 9.9% of advertising. IBM's general manager of systems and technology, Mark Latchford, heads IBM's GLBT engagement program in Australia and New Zealand. He says businesses must support employees who feel they may be discriminated against, if they want to get the best work from the best people.

 

 



Does diversity make us unhappy?

BBC News - August 2, 2007
Research by the Home Office suggests that the more ethnically diverse an area is, the less people are likely to trust each other. The Commission for Racial Equality has also done work looking at the effect of diversity on well-being.

Workplace diversity not yet top of the agenda for UK companies
Online Recruitment, UK - July 31, 2007
Despite the UK's long standing equality legislation many companies surprisingly still don't have a diverse workforce. According to Monster's latest poll, 62% of employees responded that either their company does not have a diverse workforce or are unaware if they do.

Diversity Best Practices in the News

WOW! Fact of the Week
Women of color own an estimated 1.4 million firms, employ nearly 1.3 million people, and generate $147 billion in sales (as of 2004). About 20% of majority women-owned businesses are owned by women of color. Women of color own 36% of all firms owned by persons of color.
Click here to order your copy of 2007 WOW! Facts from Diversity Best Practices

500 Web sites: Benchmarking Key Strategies of Cutting-Edge Companies

Diversity Best Practices completed this major study with a team of students from the Quality Enhancement Systems and Teams Program (QUEST) at the University of Maryland. Five hundred corporate Web sites across 38 industries were analyzed to determine if the sites contained each of 43 important diversity criteria. The data entry includes more than 25,000 data points and a quantitative listing and review by industry.

This valuable data will prove useful to all companies and organizations reviewing their online diversity presence. To find out how your company compares, Click here to order your copy of 500 Web sites

What Multicultural Women Want: Exclusive Polling Data from WMM
In the general workforce today, women of color represent 20% of all working women and 9% of the total workforce, according to the Bureau of Labor Statistics. Working Mother Media and Diversity Best Practices collaborate to celebrate companies with cutting-edge policies and practices that support African-American, Asian-American, Latina and Native American women in the workplace. We seek to identify the best practices of corporations where women of color hold the top positions. We are learning how managers are being held accountable for promoting diversity policies. And we seek to increase the number of mentors and sponsors available to high-potential women of color. This white paper, underwritten by Deloitte, explores instant polling results that reveal a host of data on what multicultural women across corporate America say they need to thrive in the workplace.
Click here to see the report. 

What Makes A Company an Employer of Choice?
Diversity Best Practices convened a business session during its 2007 WOW! Facts event featuring insights on "Multicultural Marketing: What Makes A Company an Employer of Choice" at the Federal Deposit Insurance Corporation's headquarters in Arlington, Va.  The session was meant to provide strategies and examples for DBP members in setting themselves apart from their competition in the corporate world and to learn how they could become employers of choice among multicultural job seekers.  To find out more about what happened in the highly informative and exciting session click here.

 

 

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