From Publishers Weekly
The workplace is a battlefield, according to author, speaker and businesswoman Chu. In her latest, she distills The Art of War, Taoist philosopher-general Sun Tzu's international bestseller on the fundamental elements of warfare and business strategy, into a primer and call-to-arms for working women. In vivid battlefield terminology, Chu covers everything from promotions and work attire to dealing with sexual harassment and male chauvinist co-workers. Lessons tend toward a "universal nuggets of wisdom" format; one of the keys Chu advances is "Know Thyself," because "how well you know the world around you is directly proportional to how well you know yourself." Other chapters cover the disposition of winning, conflict strategy, the utility of imagination, techniques for management and "fireproofing yourself." At a time when the ideal of a full, fulfilling work and home life seems more difficult than ever to achieve, Chu's primer on becoming "an effective strategist and warrior" will give doubters cause for reconsideration.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
From Booklist
In one slim book, consultant and author (Thick Face, Black Heart 1992,^B and others) Chu clarifies any mystique surrounding the enigmatic Sun Tzu's treatise on the art of war--plus translates his philosophies into practical strategies for women at work. The heart of her tale? To thine own self be true--and, further, vow to transform weaknesses into strengths. After all, elements of success (winning wars, that is) are just as critical today as 2,500 years ago: the combination of ethics, timing, resources, leadership, and managing are integral to the personalities of the best executives, men and women, today. For sure, her Sun Tzu interpretations can be added to the regular B-book litany of style and substance, personal resumes, and manager-ready qualities. On the other hand, prepare to spend time with more unusual topics, all replete with excellent advice: dealing with spies and con artists, assessing possibilities and perils of specific business terrains (that is, friendly versus complex), and insulating yourself from firestorms and other company tragedies. Barbara Jacobs
Copyright © American Library Association. All rights reserved
other references
1. *The Hindu – News Service Update – book review posted online on April 28th
2. East West Magazine – Book Review in June/July Issue. Upscale women’s glossy magazine for women of the world (both east and west). Circ. 15,000
3. Industry Week – Business magazine - The Business Editor sent us some questions for Ms. Chu to answer based on the specific needs of Industry Week’s audience. The book review will be posted online on May 9th (Monthly circ. 180,000)
4. LifeStyles magazine – Women’s General Interest Regional Magazine – Editor Meloney McKee is doing a book review (monthly circ. 25,000)
5. The Denver Post – Daily local newspaper - Business Editor is using excerpts from the book for a page 2 package in their Sunday Business Section in April (Sunday circ. 694,053)
6. CIO – Business Magazine - Senior Editor has asked that Ms. Chu writes an article on the 6 ways to improve your personal timing and how to use them in business (Semi-Monthly Circ. 139,961)
7. Atlanta Woman Magazine – Women’s interest local magazine – The Editor, Mary Welch, is doing a book review for their April issue (monthly circ. 20,000)
8. FourWeeksMag.com – Women’s interest Internet magazine - Book review in women’s monthly lifestyle online magazine
9. Phoenix Woman Magazine – Women’s general interest magazine for women in the Phoenix area - book review in May/June issue (bi-monthly circ. 80,000)
10. Skirt! Magazine – Women’s general interest national magazine - book mention in May issue (monthly circ. 30,000)
11. Publisher’s Weekly online – Weekly publishing industry publication – book mention on the Web site on February 26, 2007 (Weekly circ. 34,456)
12. Booklist – National Book Magazine - Review in February 2007 issue (circ. 24,125)
13. Pink Magazine – Review in April 2007 issue. (approx monthly circulation 150,000)
14. Playgirl Magazine – Review in May 2007 issue, available April 3. (circ 425,000)